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If you have been following harm reduction globally, you might have noticed that developing countries often struggle with both factors – high smoking rates and a lack of sensible harm reduction approaches or policies.

This is true for many countries, and Georgia is not an exception. According to the Healthy Initiatives (an NGO) survey conducted in 2022, 26.4% of the adult population smokes conventional cigarettes in Georgia, and sadly, 51% do not even consider quitting. Only 2.8% of smokers quit through safer alternative nicotine products.