The CCC cited a 2021 Action on Smoking and Health (ASH) report, which examined vaping behaviours among youths in the UK, and found that an overwhelming majority (83%) of teens and pre-teens aged between 11 and 18, have never tried or even heard of e-cigarettes. This finding has remained consistent since 2017. Moreover, said the ASH report, vaping was much less common among youths who had never smoked, with a large majority of the same age group being “never smokers”, at 94.1% and 87.9% having never vaped. Moreover, 6.2% were not even aware of vaping products.