The Strange Rise of Apps That “Help” People Stop Using Nicotine
January 22, 2025 by daily-pouch.com
The Strange Rise of Apps That “Help” People Stop Using Nicotine
Startups need product-market fit, solving real problems. Anti-nicotine apps like Jones, despite good marketing, face challenges. They focus on quitting vaping and pouches, which cater to a small market. Investors' $5 million bet on Jones may struggle due to the shrinking vaping trend. Critically, these apps may not address significant issues, unlike stop smoking apps. While hoping for their success, the effectiveness and ethical concerns of anti-nicotine apps remain questionable, as they target a less urgent problem compared to smoking cessation.