Something’s very wrong at Global Action to End Smoking
June 21, 2025 by medium.com
Something’s very wrong at Global Action to End Smoking
Global Action to End Smoking is facing turmoil, with its president Cliff Douglas laid off amid financial struggles. Renamed from the Foundation for A Smoke Free World, the organization supports tobacco harm reduction but has difficulty raising funds. The board of directors, paying themselves generously, recently made layoffs and hired a new chief development officer. Critics question the board's motives and expertise in tobacco control. The foundation, originally linked to Philip Morris, has battled reputational issues. Despite grants for research and agricultural projects, its impact is debated. Lack of advocacy and engagement in e-cigarette debates raise concerns about its effectiveness. The future role of Global Action in shaping the tobacco market remains uncertain.
