Risk Reversal | Why Americans Now Fear Vaping More Than Smoking | RegWatch
October 19, 2026 by regulatorwatch.com
Risk Reversal | Why Americans Now Fear Vaping More Than Smoking | RegWatch
Risk perceptions of vaping in the US have shifted significantly, with 30% of adults now believing e-cigarettes are more harmful than smoking.
Research suggests that public health campaigns and the 2019 EVALI outbreak may have contributed to this misunderstanding. These findings highlight the importance of accurate risk communication, particularly for adult smokers considering lower-risk nicotine alternatives.
14.10% of the adult population are current smokers. There are approximately 39.8 million current smokers in United States 17.10% of men are current smokers but only 11.10% of women.
SOURCE: GSTHR
