‘Quit Like Sweden’ Launched

International health experts back the global initiative Quit Like Sweden, inspired by Sweden's success in eradicating smoking, to prevent premature deaths worldwide. The initiative promotes adopting safer alternatives like snus and vapes to achieve smoke-free status. Research indicates that replicating Sweden's approach can save millions of lives globally, with Brazil potentially saving 1.4 million lives through similar strategies. The founder, Suely Castro, aims to empower individuals worldwide to take control of their health by embracing harm reduction practices to combat smoking-related diseases.