Op-ed: WHO Is Spurning Success

May 26, 2026 by planetofthevapes.co.uk

Op-ed: WHO Is Spurning Success

Criticism of the WHO’s tobacco control strategy is increasingly centred on concerns that global policy is failing to recognise evidence from countries that have reduced smoking through harm reduction approaches. Advocates argue that lower-risk nicotine products, including vapes, snus and nicotine pouches, can play an important role in reducing exposure to the harms caused by combustible tobacco. The debate highlights ongoing tensions between abstinence-focused regulation and policies based on relative risk, consumer behaviour and real-world public health outcomes. Questions continue to grow over whether international tobacco control frameworks are adapting quickly enough to innovation, scientific evidence and declining smoking rates in countries that have embraced safer alternatives.


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