"My Best Friend"

August 04, 2026 by substack.com

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"My Best Friend"

Sometimes harm reduction begins with one person who refuses to give up on someone else. Behind the evidence, policy arguments and product categories are people who smoke, people who love them, and people trying to keep them alive long enough to find a safer path. Tobacco harm reduction is often discussed as a technical issue, but its urgency is deeply human. The goal is not to win an argument about nicotine — it is to reduce harm for real people.


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