GFN.TV Interviews #62 | UNSMOKE THE WORLD | Inside PMI’s Mission to End Cigarettes
April 22, 2025 by gfn.tv
GFN.TV Interviews #62 | UNSMOKE THE WORLD | Inside PMI’s Mission to End Cigarettes
In 2016, PMI pledged to transition the company away from cigarette sales - and almost ten years later, they've made progress towards their promise. But instead of celebrating as 40% of PMI's business goes smoke-free, many in tobacco control would rather stand in the way. Why is that? And can anything be done to change their minds?
