Fruit-flavoured vapes lead UK stop-smoking services as quit rates beat other support
June 19, 2026 by clearingtheair.eu
Fruit-flavoured vapes lead UK stop-smoking services as quit rates beat other support
Fruit-flavoured vapes are playing a major role in UK stop smoking services, with quit rates reportedly outperforming other forms of support. For many adult smokers, flavours are not a gimmick — they can make lower-risk alternatives more acceptable and help distance users from the taste of cigarettes. Restricting flavours may weaken one of the tools currently helping people quit combustible tobacco. Evidence-based policy should protect young people without removing options that support adult smoking cessation.
11.80% of the adult population are current smokers. There are approximately 6.7 million current smokers in United Kingdom 13.60% of men are current smokers but only 10.10% of women.
SOURCE: GSTHR
