Disposable bans will not work, says vape boss

March 26, 2024 by bbc.com

Disposable bans will not work, says vape boss

Banning disposable vapes will not be "effective", the boss of the UK's largest tobacco firm has told the BBC. Tadeu Marroco, chief executive of British American Tobacco (BAT), also said raising the smoking age would have "non-intended consequences". The government plans to outlaw disposable vapes next April as part of the "biggest public health measure in decades". BAT is the UK's third-largest vape seller. Sales of disposable vapes - which give a few hundred puffs of nicotine-containing liquid before being thrown away - have skyrocketed in recent years in Britain. It is estimated hundreds of millions are now sold every year, many of them illegal.

12.90% of the adult population are current smokers. There are approximately 7.2 million current smokers in United Kingdom 14.60% of men are current smokers but only 11.20% of women.



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