Calls to bring back hard-hitting anti-smoking campaigns to warn off gen Z
January 23, 2026 by abc.net.au
Calls to bring back hard-hitting anti-smoking campaigns to warn off gen Z
Although smoking rates have dropped to their lowest levels since their peak in the 1960s and 1970s, worries are rising about a possible resurgence as tobacco companies target younger people via social media. Data from the Australian National University show that 24,000 Australians die each year from smoking-related causes, and experts caution that the country now faces the danger of complacency.
