Brussels knows how to end smoking, but chooses not to
June 05, 2026 by theparliamentmagazine.eu
Brussels knows how to end smoking, but chooses not to
Sweden has 41% fewer cancer cases than the EU average despite similar nicotine consumption. World Vapers' Alliance's Michael Landl highlights this, sparking debate on tobacco regulation. Sweden achieved low smoking rates through harm reduction using snus, vapes, and pouches. The EU's approach to nicotine harm is questioned, with misinformation hindering smoking cessation efforts. The Commission's stance disregards experts' warnings on reduced-risk products. Proposals for stricter regulations ignore evidence and consumer input. The EU's history of ineffective bans and Sweden's success with harm reduction reveal flaws in current tobacco policies.