77% of Quebec vapers still use banned flavours three years on
November 10, 2026 by clearingtheair.eu
77% of Quebec vapers still use banned flavours three years on
Quebec’s flavour ban has not eliminated demand for flavoured vaping products. Three years after its introduction, 77% of vapers still report using flavours covered by the restrictions, with fruit flavours remaining particularly popular.
The findings raise questions about the effectiveness of flavour bans and their potential to shift consumers towards informal or illicit markets. Tobacco harm reduction policies should consider real-world behaviour and preserve access to regulated alternatives for adults seeking to move away from cigarettes.
10.60% of the adult population are current smokers. There are approximately 3.5 million current smokers in Canada 13.10% of men are current smokers but only 8.10% of women.
SOURCE: GSTHR
