The Lives of People Who Use Nicotine Are Not an “Endgame”

December 11, 2025 by filtermag.org

The Lives of People Who Use Nicotine Are Not an “Endgame”

Public health's essence is safeguarding lives with dignity, not a battle. The idea of an "endgame" in tobacco control debates questions the goal—lives saved or nicotine eradicated. Human rights underline health access for all, including informed choices such as safer smoking alternatives. The endgame narrative, meant for industry, could harm individuals and deepen health disparities. It promotes harsh measures, sidelines affected communities, and overlooks harm reduction strategies. A rights-based, humane approach focuses on saving lives and upholding autonomy. Words matter in shaping policies; cooperation should triumph over conquest in public health. Respecting human rights leads to genuine progress on Human Rights Day.


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