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July 22, 2025 by planetofthevapes.co.uk
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ASH reports rising awareness of nicotine pouches among UK teens and increased use among adults aged 18–34, especially men. While pouches help smokers switch, ASH warns of lacking regulations on strength, marketing, and age limits. The charity supports the upcoming Tobacco and Vapes Bill to address these gaps, though some fear tighter rules could discourage switching from smoking. Critics warn that stricter rules could discourage smokers from switching. MP Bob Blackman emphasizes the urgency of regulation, citing concerns over tobacco companies targeting youth through pouch marketing.
