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According to the recently released Tobacco Transformation Index, from 2017 to 2019 the world’s 15 largest tobacco companies achieved only a marginal decline in cigarette sales while continuing marketing practices that focus on boosting high-risk product sales.

In this episode of RegWatch we are joined by Dr. Derek Yach, President of the Foundation for a Smoke-Free World to discuss the results of the Tobacco Transformation Index and how this first-of-its-kind measure could help large institutional investors pressure tobacco companies into taking substantial action to mitigate the world’s smoking burden.