To state the obvious, smoking kills. Tobacco smoking is the world’s leading preventable cause of premature death. Here in Nigeria, there are at least 11 million smokers, and despite declining prevalence, a fast-growing population means that the actual number of smokers is on the rise. This is especially true of young adults, connected in part to our growing nightlife culture. E-cigarettes were found by the UK’s Royal College of Physicians to be at least 95 percent less harmful than combustible tobacco, [...] But very few smokers in Nigeria are benefiting from this alternative.