The company recently launched its new smart e-cigarettes. These devices will collect information regarding the user, even tracking when and where they vape. The device will reportedly even utilize facial recognition software to keep the device out of the hands of children. However, there have already been some concerns about how the company will use the data they collect from their customers. Dan Thomson, a spokesperson for Juul, recently stated that the company’s intention is to offer the data they collect to their customers for their own access.