Imagine a world in which you were not allowed to tell the truth, make art, or use descriptive words for a legal product that can save lives. By law.

Couldn’t happen here—not in Oregon, right?

But it has.

That’s effectively what the state of Oregon is doing to small business owners like me. I am the owner of a 21-and-over vape shop in Portland, and most of my customers are people just like me: people who have used e-cigarettes to kick a cigarette habit. E-cigarettes are currently the most popular and effective method of quitting smoking.