Manufacturers are marketing e-cigarette liquids that experts say lure children into nicotine addiction. The £1bn vaping industry in Britain is today exposed for using cartoon characters and images of sweets, popcorn and ice cream to market nicotine products that can hook children into addiction.

A Sunday Times investigation reveals that vaping manufacturers exploit lax regulations, describe liquid nicotine mixtures for electronic cigarettes as “sweet treats” and sell them online for £1.