Big tobacco companies moved Thursday to counter the hard line taken by a global tobacco control treaty, including its decision that new "vaping" products should face the same restrictions as cigarettes.On Thursday, PMI published a poll it commissioned from Ipsos about attitudes to new so-called "harm-reduction" products such as e-cigarettes and heated tobacco sticks.

The survey of 31,000 people across 31 countries, conducted in September, showed that "77 percent of adults agree that governments should do all they can [...]