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After the Tobacco and Vaping Products Act receives royal assent in the coming days, selling vaping products to anyone under 18 will be banned and marketing flavours to teens will be prohibited, along with marketing that features health claims or “lifestyle” themes or seeks to appeal to youth. Existing legislation in Ontario already bans sales of e-cigarettes and accessories to anyone under 19.

“It will lose its coolness, especially if there are more restrictions put on it [...]