From updated legislation on nicotine products to the emergence of two smoke-free generations in Sweden, the year in snus 2022 has been an eventful one, says Patrik Strömer, Secretary General of the Association of Swedish Snus Manufacturers.

How would you sum up the year in snus 2022?

I’d have to say it’s been the best one in a long time! Sweden now has TWO smoke-free generations: the youngest age group up to 29 years old, as well as those aged 30–44. According to the latest statistics, only 5.6 percent of Swedes are daily smokers – the lowest smoking rate in the entire EU and about half that of the second-best country!